First published in the WOMEX – World Music Expo 2015 delegate guide.
Within the world music scene, Iranian music is not unknown by any stretch. From the dastgāh music system of the classical realm, to the many folk styles and music from the country’s minorities, to international collaborations; and even, in the last few years, to Farsi hip-hop, metal and electronica: all have made their impact in the West. However, the international knowledge of Iran’s own music industry has in the past been minimal due to lack of exposure and contact. This is changing.
When WOMEX felt that the independent musical and cultural communities of Tehran, and Iran as a whole, deserved formal recognition, it was obvious who the most fitting representative and ambassador should be. In recognition of the growing and empowering nature of the international music business in Iran, the WOMEX 15 Professional Excellence Award is presented to Ramin Sadighi, founder of Hermes Records.
The list of Sadighi’s achievements is truly incredible. His name crops up in any discussion of music within Iran, and his work has led to many important milestones in Iranian music. Even before he set up Hermes Records, Sadighi was instrumental in creating the first legal way for Iranians to purchase music from the West, importing albums from distributors and record labels to sell through a chain of book shops in Tehran. In doing so, he created the first international music scene in post-revolution Iran.
One of the most popular albums he imported during this time was Peter Gabriel’s Passion – the original soundtrack of Martin Scorsese’s The Last Temptation of Christ – which used influences from all over the world. With this, his eyes were opened to the potential of ‘world music’ within the Iranian market.
Sadighi founded Hermes Records in 1999, its mission statement to promote Iranian music on a global scale. What style this music takes is generally irrelevant – high quality is the most important aspect, and releases tend to focus on boundary-pushing and innovation in some way. Sadighi himself describes the label’s musical output simply as ‘Hermesian’, which is probably the best way to put it. They’ve carved out their own niche. As he personally targets music away from the Iranian mainstream (avoiding ‘standard’ classical and pop styles), Sadighi and his label have released albums by artists from all over the world. Their discography encompasses jazz, traditional and folk music, rock, the classical and art music of Iran, Europe and beyond and all manner of fusions. The quality of Hermes’ releases is obvious, and has been recognised with many awards including a Grammy nomination for Best World Music Album in 2006, the collaboration between Djivan Gasparyan and Hossein Alizadeh, Endless Vision: just one of the many ground-breaking collaborations, both artistic and professional, facilitated by Sadighi and Hermes Records.
In promoting music and in order to create a healthy music industry, it is also imperative to promote the artistic and personal wellbeing of musicians. In a time where music in Iran is tightly controlled by its Ministry of Culture and Islamic Guidance, Hermes Records and Sadighi himself are known within the country for standing up for musicians’ rights of expression and for their legal rights when faced with the copyright violation which blights Iran’s industry.
Using his wealth of knowledge, experience and influence, Ramin Sadighi has helped the Tehrani and Iranian scenes in many spheres beyond recorded music. He arranges and directs numerous concerts each year, by international artists in Tehran, and by Iranian artists abroad. He was also instrumental in the set-up of Tehran’s Underground Music Competition, which really broke rock music to a wider audience in Iran.
A champion of music through the written word as well as his actions, he is a biographer of the country’s alternative and underground scenes, having written several in-depth but accessible articles on the history – both musical and political – of the Iran’s non-mainstream styles. Locally, he co-founded the monthly magazine Culture and Music and even released the first (and so far only) non-English edition of world music magazine Songlines, a Farsi edition released in 2006.
An innovator, enthusiast and passionate promoter, not only of forward-thinking alternative art music or world music, jazz and fusion, but of all music that deserves an audience, inside Iran and out, it is appropriate that in honouring the Iranian independent musical community, we at WOMEX present the Professional Excellence Award to this young godfather of the international scene in Iran.
And how does one create such a positive environment for music and musicians? For Ramin Sadighi, the key areas are simple: “friendship, devotion and belief that creative ideas have the priority over the financial matters”.
Photo: Ramin Sadighi receives the WOMEX 15 Professional Excellence Award, by Yannis Psathas.